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Resources
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| Category: | Business Planning |
| Title: |
Business Plans for Dummies |
| Author: |
Paul Tiffany, Ph. D. & Steven D. Peterson, Ph. D. |
| Synopsis: |
Explains how to assess your company's goals and objectives, create a mission statement, identify and understand your customer's needs, analyze the marketplace, and develop a business plan. |
| Medium: |
Book |
| Published: |
1997 |
| Publisher: |
Wiley Publishing |
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